Tonight I fore-went (is this a legal word?) my Cocoa coding time to write this very article about a topic that has begun to burn in my heart and I just have to get it out into cyberspace to get a diskussion going.
You and me and lots of other iPhone developers have strenghts and weeknesses. Some of us can code really well, others are great at design and there are also some people who excel at marketing iPhone apps. There are some commonalities amongst us as well, besides of 99% having a physical iPhone and 66% using twitter to build their network. We all have Internet, as benign as this may sound. We all have websites that have some information on the apps we have in the app store. We are advertising ourselves to the world. Hoping to get noticed. Looking for help. Or simply looking to make as much money as possible with the jewels they have polished in endless hours.
Static, non-machine-readable HTML. Sometimes even worse: Flash! Looking great, but achieving nothing except a good feeling for the person who created it. But that’s just Web 1.0.
A few of us took the next evolutionary step and started to write in forums (the official one as well as the largest non-official one) and get business-centric profiles on facebook or Xing. That’s Web 2.0.
But still those are information silos, you don’t own your posts, you don’t own your content on “social networks”. I say “That’s passé!” Here I am proposing Web 3.0 and all participating iPhone developers will benefit.